(See Video Number 7 on Our Landing Page)
The Key Benefit:
The WIN program helps Professional and Trade/Industry Associations significantly enhance their public image by demonstrating the value of their contribution to society.
Professional and Trade Associations have many challenges including enhancing the image of their profession / industry / trade, encouraging members to contribute to the communities in which they work, attracting key talent to enter the category and working with government relations amongst others.
A World Improvement Number
can help the association track and quantify the value of the truly positive actions taken by its members, employees, associates and partners. In addition member companies can have their own WIN and tag those stories to multiple levels including their business, location and to the association/industry itself.
The system automatically calculates a WIN number and also creates a knowledge center that can be accessed for training, public relations and best practices. In fact, a WIN number can be a key differentiator when members, potential members, investors, government, employees, potential employees and partners (etc.) consider their alternatives.
Here is how it works:
The association sets up a community in worldimprovementnumber.com
and then encourages its members, employees, channel partners, customers and vendors (etc.) to join and record stories about the positive work that is being accomplished in every part of the industry or trade. There can be an overall WIN number for the association as well as WIN numbers for member companies, members, employees etc.
One of our partners, TheMindSuite.com
can even work with you to consolidate that information from a reporting metrics perspective. For more information about the possibilities of an integrated reporting system including promotional opportunities please visit www.themindsuite.com/industryimprovementnumber
These individuals then tag those stories of great service, community work, employee relations, and community programs to the association (and company etc.) and a knowledge centre will be established and fed from every location in just about any language. This knowledge centre can be accessed by various participating stakeholders to recognize their work, and by others who may want to support their efforts.
Advertising, sales and marketing efforts can then encourage their target market to join World Improvement Number and view firsthand the stories and case studies of the positive work that is being accomplished throughout the world by the members of that industry or trade.
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